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Strategic Management: Creating Competitive Advantages
Gregory Dess
Provides a treatment of traditional topics in strategic management. This title includes topics such as: intellectual assets, entrepreneurship, innovation, knowledge management, Internet strategies, crowdsourcing, environmental sustainability, businesses' use of blogs and social networking sites, and more.
992 pages, Illustrations
| Medij | Knjige Paperback Book (Knjiga z mehkimi platnicami in lepljenim hrbtom) |
| Izdano | 16. aprila 2012 |
| ISBN13 | 9780071317047 |
| Založniki | McGraw-Hill Education - Europe |
| Strani | 992 |
| Dimenzije | 253 × 201 × 26 mm · 1,40 kg |
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