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Dynamics Of Mass Communication: Media In Transition Joseph Dominick 12. izdaja
Dynamics Of Mass Communication: Media In Transition
Joseph Dominick
Offers an introduction for mass communication majors and non-majors alike. This book takes a look at the changing world of mass media. It also explores how the traditional mass media are dealing with shrinking audiences, evaporating advertising revenue and increased competition from the Internet.
512 pages, col. Illustrations
| Medij | Knjige Book |
| Izdano | 16. aprila 2012 |
| ISBN13 | 9780071318266 |
| Založniki | McGraw-Hill Education - Europe |
| Strani | 512 |
| Dimenzije | 218 × 275 × 19 mm · 1,01 kg |