Povej prijatelju o tem izdelku:
Strategic Database Marketing 4e: The Masterplan for Starting and Managing a Profitable, Customer-Based Marketing Program Arthur Hughes 4. izdaja
Strategic Database Marketing 4e: The Masterplan for Starting and Managing a Profitable, Customer-Based Marketing Program
Arthur Hughes
Providing marketing professionals with the most current theories, strategies, and practical advice for 15 years--now fully updated and revised to include digital platforms to expand outreach further than ever
608 pages, illustrations
| Medij | Knjige Hardcover Book (Knjiga s trdim hrbtom in platnicami) |
| Izdano | 16. februarja 2012 |
| ISBN13 | 9780071773485 |
| Založniki | McGraw-Hill Education - Europe |
| Strani | 608 |
| Dimenzije | 176 × 241 × 45 mm · 832 g |
| Jezik | Angleščina |