The Innovation Journey - Andrew Van de Ven - Knjige - Oxford University Press Inc - 9780195341003 - 21. februarja 2008
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The Innovation Journey

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This book examines the results of a major study of innovation in organizations, calling into question most of the explanations of the innovation process that have been proposed in the past. The authors find that the innovation process is neither sequential and orderly, nor is it a matter of random trial-and-error; rather it is best characterized as a nonlinear dynamics system. They explain that the innovation journey involves motivating and coordinating people todevelop and implement ideas by engaging in transactions with others while making the adaptations needed to achieve desired outcomes within changing organizational contexts.


436 pages, tables and figures

Medij Knjige     Paperback Book   (Knjiga z mehkimi platnicami in lepljenim hrbtom)
Izdano 21. februarja 2008
ISBN13 9780195341003
Založniki Oxford University Press Inc
Strani 440
Dimenzije 136 × 229 × 24 mm   ·   698 g
Jezik Angleščina  

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