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Dinesh Kumar
Consumer Behaviour: Includes online buying trends Dinesh Kumar

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Consumer Behaviour: Includes online buying trends

Consumer Behaviour is a comprehensive textbook designed to meet the requirements of post graduate management students specializing in marketing.

728 pages

Media	Books Paperback Book (Book with soft cover and glued back)
Released	February 1, 2016
Original release date	2015
ISBN13	9780198095927
Publishers	OUP India
Pages	728
Dimensions	260 × 212 × 39 mm · 1.82 kg (Weight (estimated))

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