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Industrial Design, Competition and Globalization G. Rusten-J. Bryson
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Industrial Design, Competition and Globalization
G. Rusten-J. Bryson
Economic activities are becoming increasingly globalised. One result being that for companies in developed market economies price-based competition is being replaced or supplemented by other forms of competitiveness. This book explores the shift towards design-based competitiveness and the escalation in the design-intensity of goods and services.
264 pages, 8 black & white illustrations, 13 figures, 11 black & white tables
| Medij | Knjige Hardcover Book (Knjiga s trdim hrbtom in platnicami) |
| Izdano | 19. novembra 2009 |
| ISBN13 | 9780230203495 |
| Založniki | Palgrave Macmillan |
| Strani | 250 |
| Dimenzije | 163 × 222 × 20 mm · 408 g |
| Jezik | Angleščina |
| Urednik | Bryson, J. |
| Urednik | Rusten, G. |
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