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Strategic Management H. Ansoff
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Strategic Management
H. Ansoff
This book is the original text by H. Igor Ansoff, the pioneer of Strategic Management'. This is the founding work on Strategic Management, a concept at the core of modern business. This book is a ground-breaking approach to modelling strategic capability and strategic choice that has influenced an entire generation of managers and strategists.
270 pages, 1, black & white illustrations
| Medij | Knjige Hardcover Book (Knjiga s trdim hrbtom in platnicami) |
| Izdano | 11. maja 2007 |
| ISBN13 | 9780230525481 |
| Založniki | Palgrave Macmillan |
| Strani | 251 |
| Dimenzije | 146 × 223 × 22 mm · 453 g |
| Jezik | Angleščina |
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