Sunk Costs and Market Structure: Price Competition, Advertising, and the Evolution of Concentration - The MIT Press - Sutton, John (Macquarie University) - Books - MIT Press Ltd - 9780262693585 - August 24, 2007
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Sunk Costs and Market Structure: Price Competition, Advertising, and the Evolution of Concentration - The MIT Press

Sutton, John (Macquarie University)

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Sunk Costs and Market Structure: Price Competition, Advertising, and the Evolution of Concentration - The MIT Press

Sunk Costs and Market Structure bridges the gap between the new generation of game theoretic models that has dominated the industrial organization literature over the past ten years and the traditional empirical agenda of the subject as embodied in the structure-conduct-performance paradigm developed by Joe S. Bain and his successors.


592 pages, 28 b&w illus.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released August 24, 2007
ISBN13 9780262693585
Publishers MIT Press Ltd
Pages 592
Dimensions 152 × 226 × 27 mm   ·   766 g
Language English  

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