Inside Political Campaigns: Theory and Practice - Praeger Series in Political Communication - Gary A. Copeland - Books - Bloomsbury Publishing Plc - 9780275955878 - April 22, 1997
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Inside Political Campaigns: Theory and Practice - Praeger Series in Political Communication

Gary A. Copeland

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Inside Political Campaigns: Theory and Practice - Praeger Series in Political Communication

This study presents the theoretical areas that political communication consultants draw upon in making strategic and tactical decisions in political campaigns. It investigates the motivations for using a particular strategy and the effects on the voting public.

294 pages, black & white illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released April 22, 1997
ISBN13 9780275955878
Publishers Bloomsbury Publishing Plc
Pages 296
Dimensions 156 × 235 × 20 mm   ·   567 g
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