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How to Market Computers and Information Technology Hamish E. Macarthur 2 Revised edition
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How to Market Computers and Information Technology
Hamish E. Macarthur
How to Market Computers and Information Technology covers all the basic principals of marketing from strategic planning through to management implementation.
344 pages, tables
| Medij | Knjige Paperback Book (Knjiga z mehkimi platnicami in lepljenim hrbtom) |
| Izdano | 18. junija 1994 |
| ISBN13 | 9780333608142 |
| Založniki | Palgrave Macmillan |
| Strani | 332 |
| Dimenzije | 210 × 297 × 24 mm · 894 g |
| Jezik | Angleščina |
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