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Netnography Unlimited: Understanding Technoculture using Qualitative Social Media Research Robert V. Kozinets-Rossella Gambetti 1. izdaja
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Netnography Unlimited: Understanding Technoculture using Qualitative Social Media Research
Robert V. Kozinets-Rossella Gambetti
Netnography has become an essential tool for qualitative research in the dynamic, complex, and conflicted worlds of contemporary technoculture. In this volume, thirty-two researchers present nineteen chapters that examine how they have adapted netnography and what those changes can teach us.
328 pages, 27 Line drawings, black and white; 18 Halftones, black and white; 20 Tables, black and wh
| Medij | Knjige Paperback Book (Knjiga z mehkimi platnicami in lepljenim hrbtom) |
| Izdano | 30. decembra 2020 |
| ISBN13 | 9780367425654 |
| Založniki | Taylor & Francis Ltd |
| Strani | 326 |
| Dimenzije | 254 × 176 × 25 mm · 642 g |
| Jezik | Angleščina |
| Urednik | Gambetti, Rossella |
| Urednik | Kozinets, Robert V. |
