Marketing Discourse: A Critical Perspective - Routledge Interpretive Marketing Research - Skalen, Per (Stanford University, USA) - Books - Taylor & Francis Ltd - 9780415416696 - December 20, 2007
In case cover and title do not match, the title is correct

Skalen, Per (Stanford University, USA)
Marketing Discourse: A Critical Perspective - Routledge Interpretive Marketing Research 1st edition

Price
€ 196.49

Ordered from remote warehouse

Expected delivery Dec 15 - 24
Christmas presents can be returned until 31 January

Our customers say:

14-day return policy in accordance with European consumer protection law
Top ranking on Trustpilot
Add to your iMusic wish list

Also available as:

The book offers a critical survey of the most important contributions to managerial marketing discourse from the earliest twentieth century onwards, articulating a social critique and evaluation of marketing.

208 pages, 1 black & white illustrations, 1 black & white line drawings

Media Books     Hardcover Book   (Book with hard spine and cover)
Released December 20, 2007
ISBN13 9780415416696
Publishers Taylor & Francis Ltd
Pages 204
Dimensions 222 × 178 × 17 mm   ·   540 g
Language English  
Show all

More by Skalen, Per (Stanford University, USA)

See all of Skalen, Per (Stanford University, USA) ( e.g. Hardcover Book and Paperback Book )