Povej prijatelju o tem izdelku:
Competitive Strategy For Dummies Richard Pettinger
Competitive Strategy For Dummies
Richard Pettinger
Fundamental to management thinking and economic theory, Competitive Strategy offers a framework for understanding the underlying forces of competition in industry and business. This book explains the ideas, theories and principles of Competitive Strategy in simple, straightforward terms.
392 pages, Illustrations
| Medij | Knjige Paperback Book (Knjiga z mehkimi platnicami in lepljenim hrbtom) |
| Izdano | 2. aprila 2009 |
| ISBN13 | 9780470779309 |
| Založniki | John Wiley & Sons Inc |
| Strani | 392 |
| Dimenzije | 187 × 235 × 22 mm · 714 g |
| Jezik | Angleščina |