Brands with a Conscience: How to Build a Successful and Responsible Brand - - Books - Kogan Page Ltd - 9780749475444 - March 3, 2016
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Brands with a Conscience: How to Build a Successful and Responsible Brand

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Brands with a Conscience: How to Build a Successful and Responsible Brand

Create and sustain a culture that meets the needs of both internal and external stakeholders, inspired by this illustrious collection of international case studies from multiple brands.

240 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released March 3, 2016
ISBN13 9780749475444
Publishers Kogan Page Ltd
Pages 240
Dimensions 237 × 158 × 13 mm   ·   348 g
Language English  
Editor Horlings, Sandra
Editor Ind, Nicholas