The Gen Z Frequency: How Brands Tune In and Build Credibility - Gregg L. Witt - Books - Kogan Page Ltd - 9780749482480 - September 3, 2018
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The Gen Z Frequency: How Brands Tune In and Build Credibility

Gregg L. Witt

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The Gen Z Frequency: How Brands Tune In and Build Credibility

Connect your marketing with youth culture and resonate with Generation Z using this expert guide, packed with proven strategies and usable frameworks for effective youth marketing.

256 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released September 3, 2018
ISBN13 9780749482480
Publishers Kogan Page Ltd
Pages 256
Dimensions 164 × 232 × 15 mm   ·   394 g
Language English  
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