Seducing Strangers: How to Get People to Buy What You're Selling (The Little Black Book of Advertising Secrets) - Josh Weltman - Books - Workman Publishing - 9780761181750 - April 7, 2015
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Seducing Strangers: How to Get People to Buy What You're Selling (The Little Black Book of Advertising Secrets)

Josh Weltman

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Seducing Strangers: How to Get People to Buy What You're Selling (The Little Black Book of Advertising Secrets)

Mad Men co-producer and advertising creative director Josh Weltman distills everything he knows about the art of persuasion into a playbook of rules, principles, insights, and insider anecdotes, all tailored to making deals in the fast-changing life in the information economy.


192 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released April 7, 2015
ISBN13 9780761181750
Publishers Workman Publishing
Pages 192
Dimensions 152 × 205 × 20 mm   ·   304 g
Language English  
Contributor Jon Hamm