Listening to Your Donors - Bruce Campbell - Books - John Wiley & Sons Inc - 9780787950378 - July 31, 2000
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Listening to Your Donors

Bruce Campbell

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Listening to Your Donors

In this text a marketing research and fundraising consultant for nonprofits offers guidance on winning the support of donors by listening to their needs through thoughtful survey research. A range of practical matters, from designing questionnaires to analysing survey results, is covered.

240 pages, illustrations, tables, index

Media Books     Hardcover Book   (Book with hard spine and cover)
Released July 31, 2000
ISBN13 9780787950378
Publishers John Wiley & Sons Inc
Pages 240
Dimensions 160 × 239 × 22 mm   ·   435 g
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