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Early Warning: Using Competitive Intelligence to Anticipate Market Shifts, Control Risk, and Create Powerful Strategies
Benjamin GILAD
Early Warning: Using Competitive Intelligence to Anticipate Market Shifts, Control Risk, and Create Powerful Strategies
Benjamin GILAD
Surprise is rarely a good thing in business. Unexpected developments range in their effects from inconvenient to disastrous. To avoid being blindsided, companies must develop a Competitive Early Warning system, or CEW, which combines strategic planning, competitive intelligence, and management action.\
272 pages
Media | Books Paperback Book (Book with soft cover and glued back) |
Released | September 12, 2003 |
Original release date | 2018 |
ISBN13 | 9780814432068 |
Publishers | HarperCollins Focus |
Pages | 272 |
Dimensions | 229 × 154 × 20 mm · 408 g |
Language | English |
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