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The Content Machine: Towards a Theory of Publishing from the Printing Press to the Digital Network - Anthem Publishing Studies
Michael Bhaskar
The Content Machine: Towards a Theory of Publishing from the Printing Press to the Digital Network - Anthem Publishing Studies
Michael Bhaskar
‘The Content Machine’ outlines a theory of publishing that allows publishers to focus on their core competencies in times of crisis. This ground-breaking study, the first of its kind, fuses history, media theory and business experience in a defiant answer to those who contend that publishing has no future in the digital age.
226 pages, black & white illustrations
Media | Books Paperback Book (Book with soft cover and glued back) |
Released | October 1, 2013 |
ISBN13 | 9780857281111 |
Publishers | Anthem Press |
Pages | 226 |
Dimensions | 141 × 217 × 14 mm · 306 g |
Language | English |
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