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When Sparks Fly: Igniting Creativity in Groups - Bouncing Bugs
Dorothy Leonard-Barton
Managers assume that gifted individuals offer the quickest route to new ideas, yet most innovations spring from well-led group interactions. This text focuses on groups of people who may not fit in the stereotype of right-brained "creatives", and offers strategies for generating the right dynamics.
242 pages, illustrations
| Medij | Knjige Hardcover Book (Knjiga s trdim hrbtom in platnicami) |
| Izdano | 30. avgusta 1999 |
| ISBN13 | 9780875848655 |
| Založniki | Harvard Business Review Press |
| Strani | 242 |
| Dimenzije | 162 × 241 × 25 mm · 562 g |
| Jezik | Angleščina |
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