Value Proposition Design: How to Create Products and Services Customers Want - The Strategyzer Series - Alexander Osterwalder - Books - John Wiley & Sons Inc - 9781118968055 - October 30, 2014
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Alexander Osterwalder
Value Proposition Design: How to Create Products and Services Customers Want - The Strategyzer Series 1st edition

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The authors of the international bestseller Business Model Generation explain how to create value propositions customers can t resist Value Proposition Design helps you tackle the core challenge of every business creating compelling products and services customers want to buy.

320 pages, illustrations

Media Books     Paperback Book   (Book with soft cover and glued back)
Released October 30, 2014
ISBN13 9781118968055
Publishers John Wiley & Sons Inc
Pages 320
Dimensions 241 × 189 × 17 mm   ·   788 g
Language English  
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