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Beyond the Business Plan: 10 Principles for New Venture Explorers S. Bridge
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Beyond the Business Plan: 10 Principles for New Venture Explorers
S. Bridge
This insightful practical guide argues that the traditional business plan may not be appropriate for many new ventures and presents an alternative, effectual approach that encourages flexibility and development through exploration and experience. 10 principles demonstrate how to respond better to uncertainty during the business development process.
294 pages, 14 figures, 2 black & white line drawings
| Medij | Knjige Hardcover Book (Knjiga s trdim hrbtom in platnicami) |
| Izdano | 11. oktobra 2013 |
| ISBN13 | 9781137332868 |
| Založniki | Palgrave Macmillan |
| Strani | 275 |
| Dimenzije | 217 × 145 × 22 mm · 496 g |
| Jezik | Angleščina |
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