The Making of European Consumption: Facing the American Challenge - Palgrave Macmillan Transnational History Series - Per Lundin - Books - Palgrave Macmillan - 9781137374035 - January 23, 2015
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The Making of European Consumption: Facing the American Challenge - Palgrave Macmillan Transnational History Series

Per Lundin

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The Making of European Consumption: Facing the American Challenge - Palgrave Macmillan Transnational History Series

American ideals and models feature prominently in the master narrative of post-war European consumer societies. This book demonstrates that Europeans did not appropriate a homogenous notion of America, rather post-war European consumption was a process of selective appropriation of American elements.

280 pages, 25 figures

Media Books     Hardcover Book   (Book with hard spine and cover)
Released January 23, 2015
ISBN13 9781137374035
Publishers Palgrave Macmillan
Genre Aspects (Academic) > Economic
Pages 256
Dimensions 145 × 225 × 21 mm   ·   462 g
Editor Kaiserfeld, T.
Editor Lundin, P.
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