Marketing in Context: Setting the Scene - Chris Hackley - Knjige - Palgrave Macmillan - 9781349452033 - 2013
Če se naslovnica in naslov ne ujemata, je naslov pravilen

Marketing in Context: Setting the Scene 1st ed. 2013 edition

Cena
€ 64,49

Naročeno iz oddaljenega skladišča

Predvidena dobava 27. avg - 10. sep
Prejemajte obvestila o novih izdajah izvajalca Chris Hackley
Dodaj na svoj seznam želja iMusic

Not rated yet

Na voljo tudi kot:

The best marketing doesn't just focus on the individual psychology of the consumer, it operates at a cultural level. It frames choices so that the consumer isn't aware their buying decisions are being influenced. Hackley shows how marketing must set the scene and identify the broader cultural context to successfully influence consumers.


230 pages, biography

Medij Knjige     Paperback Book   (Knjiga z mehkimi platnicami in lepljenim hrbtom)
Izdano 2013
ISBN13 9781349452033
Založniki Palgrave Macmillan
Strani 230
Dimenzije 215 × 141 × 18 mm   ·   281 g
Jezik Angleščina  

Več od Chris Hackley

Prikaži vse

Več od istega **izdajatelja**