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Public Relations Case Studies from Around the World (2nd Edition) 2 Revised edition
Public Relations Case Studies from Around the World (2nd Edition)
The case studies in this book, many of which have won national or international awards, represent an impressive scope of public relations practice - from public diplomacy to corporate social responsibility to community relations to tourism to fundraising. They include "best practices" of multinational corporations, non-governmental organizations and governmental agencies around the world.
386 pages
| Medij | Knjige Paperback Book (Knjiga z mehkimi platnicami in lepljenim hrbtom) |
| Izdano | 31. julija 2017 |
| ISBN13 | 9781433134548 |
| Založniki | Peter Lang Publishing Inc |
| Strani | 386 |
| Dimenzije | 243 × 161 × 28 mm · 574 g |
| Jezik | Angleščina |
| Urednik | Valin, Jean |
| Urednik | VanSlyke Turk, Judy |