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Strategic Copywriting: How to Create Effective Advertising
Edd Applegate
A detailed guide to proven strategies and techniques used in writing and designing successful ads for various print, broadcast, and social media.
310 pages, 53 black & white illustrations, 16 tables
| Medij | Knjige Hardcover Book (Knjiga s trdim hrbtom in platnicami) |
| Izdano | 5. novembra 2015 |
| ISBN13 | 9781442244078 |
| Založniki | Bloomsbury Publishing Plc |
| Strani | 310 |
| Dimenzije | 264 × 187 × 23 mm · 774 g |
| Jezik | Angleščina |
