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Corporate Communication
Joep P. Cornelissen
Retaining the practicality and strong theoretical approach of the previous edition, the new fourth edition of this market-leading text has been updated to include topics such as the new media environment, CSR standards and corporate citizenship.
320 pages
| Medij | Knjige Paperback Book (Knjiga z mehkimi platnicami in lepljenim hrbtom) |
| Izdano | 21. marca 2014 |
| ISBN13 | 9781446274958 |
| Založniki | SAGE Publications Ltd |
| Strani | 320 |
| Dimenzije | 242 × 174 × 15 mm · 552 g |
| Jezik | Angleščina |
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