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Principles of Marketing Chris Samfilippo
Principles of Marketing
Chris Samfilippo
Based on the premise that successful marketing is equal parts art and science, Principles of Marketing introduces the basics of marketing in a clear, student-friendly way that's comfortable presenting demographic profiles in the same section as examples of clever advertising slogans.
152 pages
| Medij | Knjige Paperback Book (Knjiga z mehkimi platnicami in lepljenim hrbtom) |
| Izdano | 30. avgusta 2016 |
| ISBN13 | 9781516501113 |
| Založniki | Cognella, Inc |
| Strani | 152 |
| Dimenzije | 203 × 254 × 8 mm · 525 g |
| Jezik | Angleščina |