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Driving Traffic and Customer Activity Through Affiliate Marketing - Advances in Marketing, Customer Relationship Management, and E-Services
Driving Traffic and Customer Activity Through Affiliate Marketing - Advances in Marketing, Customer Relationship Management, and E-Services
Highlights the latest scholarly research on the method of increasing online business traffic and sales by external referrals. Featuring extensive coverage on a broad range of topics and perspectives such as networking, program management, and customer satisfaction, this book is designed for academics, practitioners, and students seeking current information on ways to increase customer activity.
195 pages
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | June 16, 2017 |
| ISBN13 | 9781522526568 |
| Publishers | IGI Global |
| Pages | 195 |
| Dimensions | 150 × 220 × 20 mm · 662 g |
| Language | English |
| Editor | Singh, Surabhi |