Post-Acquisition Marketing - Shiv Narayanan - Knjige - Lioncrest Publishing - 9781544519975 - 7. aprila 2021
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Post-Acquisition Marketing

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When you're acquired by Private Equity, the first one hundred days are critical. You need to grow revenue faster, be more profitable, and integrate additional companies, all while getting buy-in from investors. In this environment, ramping up your sales pipeline is a major component of meeting board expectations.




In Post-Acquisition Marketing, Shiv Narayanan reveals how PE-backed companies can leverage marketing to scale faster and deliver on the investment thesis. With Shiv's proven framework, you'll learn exactly how to leverage data to secure a larger budget for marketing and drive more top-line revenue growth than ever before.

Medij Knjige     Hardcover Book   (Knjiga s trdim hrbtom in platnicami)
Izdano 7. aprila 2021
ISBN13 9781544519975
Založniki Lioncrest Publishing
Strani 134
Dimenzije 140 × 216 × 11 mm   ·   308 g
Jezik Angleščina  

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