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Corporate Creativity: How Innovation & Improvement Actually Happen Sam Stern 1. izdaja
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Corporate Creativity: How Innovation & Improvement Actually Happen
Sam Stern
Corporate Creativity consistently connects creative outcomes to the actions that really made a difference to them. Through detailed real-life examples from organizations around the world - including British Airways, Du Pont, Fujitsu, General Motors, Hallmark, Hewlett-Packard, IBM, Japan Railways East, Kodak, Universal Studios, the United States Forest Service, and enterprises in the USSR - the authors show how improvements and breakthroughs actually happen in organizations.
| Medij | Knjige Paperback Book (Knjiga z mehkimi platnicami in lepljenim hrbtom) |
| Izdano | 1998 |
| ISBN13 | 9781576750490 |
| Založniki | Berrett-Koehler Publishers |
| Strani | 276 |
| Dimenzije | 157 × 235 × 20 mm · 421 g |
| Jezik | Angleščina |
