The Media Business: It's Not a Charitable Function - A Guide to Sales - Susan De Bonis - Books - Cognella, Inc - 9781626611429 - December 20, 2013
In case cover and title do not match, the title is correct

The Media Business: It's Not a Charitable Function - A Guide to Sales

Susan De Bonis

Price
¥ 16,744.35

Ordered from remote warehouse

Expected delivery Jun 13 - 24

Our customers say:

14-day return policy in accordance with European consumer protection law
Top ranking on Trustpilot
Add to your iMusic wish list

The Media Business: It's Not a Charitable Function - A Guide to Sales

Introduces students to the business of media in all its forms - print, electronic, the Internet, and mobile. Readers will learn about prospective markets and audiences, the sales process, selling cross-platform, and calculating and closing the sale. The book closes with chapters on legal and ethical issues.

174 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released December 20, 2013
ISBN13 9781626611429
Publishers Cognella, Inc
Pages 174
Dimensions 152 × 229 × 250 mm   ·   317 g
Language English  
Show all

More by Susan De Bonis

See all of Susan De Bonis ( e.g. Hardcover Book and Paperback Book )