Rob Phelan

M is for Money Rob Phelan

Raise your hand if you have ever felt embarrassed, guilty, awkward, or uncomfortable talking to someone about money? I know my hand is raised! We live in a society where money is placed alongside politics and religion when it comes to the level of appropriateness to bring up in conversation. This is why many adults report feeling shame or embarrassment around their finances, and don't ask questions or seek help when they don't understand something or need help.




M is for Money is changing that narrative by helping the part of our population who have not yet absorbed these societal practices and are open to new ideas... Kids! Home and school are where the majority of a child's beliefs and values are formed, and books play a large part in that process. M is for Money is an ABC's of money book which introduces 3-8 year-old children to age-appropriate money words and normalizes conversations about money between family and friends.