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Knowledge Based Marketing In 21st Century Jonah C. Pardillo
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Knowledge Based Marketing In 21st Century
Jonah C. Pardillo
Knowledge based marketing is a key tool used for competitive advantage by most multinational corporations in today's global markets. This book covers a wide range of prospects from delivering the insights on marketing laid on the foundation of knowledge based strategies to overcoming all the challenges in this field.
271 pages
| Medij | Knjige Hardcover Book (Knjiga s trdim hrbtom in platnicami) |
| Izdano | 1. novembra 2017 |
| ISBN13 | 9781773613246 |
| Založniki | Arcler Education Inc |
| Strani | 271 |
| Dimenzije | 150 × 220 × 20 mm · 575 g (Teža (ocenjena)) |
