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Digital Transformation in the Customer Experience
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Digital Transformation in the Customer Experience
Discusses how digital transformation can help service and manufacturing firms to deliver better customer experience. Seeks to disseminate novel technical concepts and features. Addresses questions such as the relevance of e-service quality in customer satisfaction and loyalty, the IoET in marketing and healthcare, and more.
440 pages, 17 Illustrations, color; 9 Illustrations, black and white
| Medij | Knjige Hardcover Book (Knjiga s trdim hrbtom in platnicami) |
| Izdano | 10. februarja 2025 |
| ISBN13 | 9781774918128 |
| Založniki | Apple Academic Press Inc. |
| Strani | 440 |
| Dimenzije | 150 × 220 × 20 mm · 880 g |
| Urednik | Chadha, Raman |
| Urednik | Chaudhary, Aryan |
| Urednik | Majeed, Mohammed |
