Povej prijatelju o tem izdelku:
Innovation and Export Manon Enjolras
Naročeno iz oddaljenega skladišča
Božična darila lahko vrnete do 31. januarja
Kaj pravijo naše stranke:
Innovation and Export
Manon Enjolras
The concepts of innovation and export are traditionally considered in isolation, both within companies and within the support organizations dedicated to them. As a result, within this broad research field, very little academic work has focused on how to implement their relationship at an operational level. This book proposes a joint diagnostic tool for SMEs, highlighting good practices to be mastered in order to simultaneously improve innovation and export performance, in the form of a virtuous circle. Innovation and Export focuses on the integration of innovation and export into the strategic management of SMEs, for which the use of synergies is a powerful lever to overcome any difficulties in mobilizing significant resources.
| Medij | Knjige Hardcover Book (Knjiga s trdim hrbtom in platnicami) |
| Izdano | 29. decembra 2021 |
| ISBN13 | 9781786306203 |
| Založniki | ISTE Ltd |
| Strani | 192 |
| Dimenzije | 150 × 220 × 20 mm · 449 g |
| Jezik | Angleščina |
