Managing the Smart Revolution in Tourism Firms: Innovation and Value Creation in the Era of Data - Navarro-Meneses, Dr Francisco (Universidad Nebrija, Spain) - Books - CABI Publishing - 9781789249316 - April 12, 2023
In case cover and title do not match, the title is correct

Managing the Smart Revolution in Tourism Firms: Innovation and Value Creation in the Era of Data

Navarro-Meneses, Dr Francisco (Universidad Nebrija, Spain)

Price
R$ 364.25

Ordered from remote warehouse

Expected delivery May 14 - 21

Our customers say:

14-day return policy in accordance with European consumer protection law
Top ranking on Trustpilot
Add to your iMusic wish list

Managing the Smart Revolution in Tourism Firms: Innovation and Value Creation in the Era of Data

This practical book explains the key ideas that tourism practitioners and decision-makers must know to understand Smart Technologies, and the management principles supporting them. Real-life cases are provided to illustrate the true dimension of the "smart" phenomenon and the new frontiers that are yet to open in the coming years.

280 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released April 12, 2023
ISBN13 9781789249316
Publishers CABI Publishing
Pages 360
Dimensions 173 × 243 × 21 mm   ·   904 g
Language English  

See all of Navarro-Meneses, Dr Francisco (Universidad Nebrija, Spain) ( e.g. Paperback Book and Hardcover Book )