Povej prijatelju o tem izdelku:
Mastering Market Analytics: Business Metrics – Practice and Application
Mastering Market Analytics: Business Metrics – Practice and Application
In Mastering Market Analytics, Robert Kozielski presents different measurement systems and marketing activities, along with common mistakes made by organizations and managers in the process of building measurement, and illustrates how to avoid these mistakes.
448 pages
| Medij | Knjige Paperback Book (Knjiga z mehkimi platnicami in lepljenim hrbtom) |
| Izdano | 4. novembra 2019 |
| ISBN13 | 9781838679309 |
| Založniki | Emerald Publishing Limited |
| Strani | 448 |
| Dimenzije | 228 × 152 × 24 mm · 644 g |
| Jezik | Angleščina |
| Urednik | Kozielski, Robert (University of Lodz, Poland) |