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Marketing Communications in the Pharmaceutical Industry Peter Holden 1 New edition
Marketing Communications in the Pharmaceutical Industry
Peter Holden
This book examines the principal elements in the marketing communications process. It is helpful for all those involved in marketing communications in pharmaceutical Industry.
160 pages, 15ill.
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | June 30, 2004 |
| ISBN13 | 9781870905381 |
| Publishers | Taylor & Francis Ltd |
| Pages | 714 |
| Dimensions | 164 × 241 × 15 mm · 402 g |
| Language | English |
| Editor | Holden, Peter |
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