Collaboration with Potential Users for Discontinuous Innovation: Experimental Research on User Creativity - Martin Hewing - Knjige - Springer - 9783658037529 - 24. oktobra 2013
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Collaboration with Potential Users for Discontinuous Innovation: Experimental Research on User Creativity 2014 edition

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Martin Hewing and co-author Katharina Hoelzle explore the potential that can arise through collaboration with potential users who are not yet users. Those users at the peripheries are perceived to contribute more novel information, by which they better reflect shifts in needs and behavior than current users at the center.


191 pages, 13 black & white illustrations, 15 black & white tables, biography

Medij Knjige     Paperback Book   (Knjiga z mehkimi platnicami in lepljenim hrbtom)
Izdano 24. oktobra 2013
ISBN13 9783658037529
Založniki Springer
Strani 173
Dimenzije 148 × 210 × 11 mm   ·   258 g
Jezik Angleščina  

Več od istega **izdajatelja**