The Role of Sustainable Consumption in the Smart Sustainable Cities

By 2050, current projections indicate that two in every three persons will live in urban areas and the cities will absorb 3 billion people during this period. Cities are consuming three-quarters of the world's energy and causing three-quarters of global pollution. To reduce these impacts, new technologies are present in the development of smart sustainable cities, but technology is not always provided a good effect. The question being addressed is whether sustainable consumption can combat the rebound effect of the implementation of new technologies providing greater efficiency in the consumption of citizens.