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Luxury China
Michel Chevalier
Simplified Chinese edition of Luxury China. A practical guide book to understand how to market a luxury brand in China as well as understanding the Chinese marketing system: communication tools, channels, and culture. A must read for anyone who wants to crack the Chinese market. In Simplified Chinese. Distributed by Tsai Fong Books, Inc.
| Medij | Knjige Paperback Book (Knjiga z mehkimi platnicami in lepljenim hrbtom) |
| Izdano | 1. avgusta 2010 |
| ISBN13 | 9787512500846 |
| Založniki | Guo Ji Wen Hua Chu Ban Gong Si/Tsai Fong |
| Dimenzije | 168 × 216 × 15 mm · 317 g |
| Jezik | Kitajščina |
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