Povej prijatelju o tem izdelku:
Services Marketing S Kher
Services Marketing
S Kher
1 Introduction to Services Marketing 2 Traditional Marketing Mix Elements in Services 3 Service Process 4 Service People and physical Evidence 5 Applications of Service Marketing Case Studies
| Medij | Knjige Paperback Book (Knjiga z mehkimi platnicami in lepljenim hrbtom) |
| Izdano | 1. decembra 2014 |
| ISBN13 | 9789351642589 |
| Založniki | Nirali Prakashan, Educational Publishers |
| Strani | 242 |
| Dimenzije | 189 × 246 × 13 mm · 439 g |
| Jezik | Angleščina |