Present-Day Corporate Communication: A Practice-Oriented, State-of-the-Art Guide - Rudolf Beger - Books - Springer Verlag, Singapore - 9789811304019 - July 3, 2018
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Present-Day Corporate Communication: A Practice-Oriented, State-of-the-Art Guide 1st ed. 2018 edition

Rudolf Beger

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NZD 78.23

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Present-Day Corporate Communication: A Practice-Oriented, State-of-the-Art Guide 1st ed. 2018 edition

In Asia, companies are starting to realize the importance of corporate communication in all areas (external and internal corporate communication, crisis communication (Example: TEPCO) and political communication / government relations / lobbying).


677 pages, 82 Illustrations, black and white; XII, 677 p. 82 illus.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released July 3, 2018
ISBN13 9789811304019
Publishers Springer Verlag, Singapore
Pages 677
Dimensions 244 × 157 × 40 mm   ·   952 g