Pankaj Kumar Maskara

Entreprenuer's Handbook Pankaj Kumar Maskara

You do not want definitions. You do not want somebody bragging about their own experience of starting their business. You want somebody that can explain things in a way you can use but not treat you like a kid. At the same time you want the author to have first hand experience of what he is talking about plus theoretical command of the subject matter. Well, if this defines you then you are in luck. This book is written by a professor with real-world experience and it is not a textbook. Yet, the author brings his capability to breakdown things in a manner that can be easily grasped. The book has a number of custom-designed cartoons that emphasize important concepts and it provides real examples for you to lean on.