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Strategic Partnering Handbook
Tony Lendrum
A how-to guide for creating successful partnerships and alliances both within and across borders. It argues that in order for businesses to grow and achieve a sustainable competitive advantage, they must develop quality relationships between customers and suppliers - both within and outside the organisation.
350 pages
| Medij | Knjige Paperback Book (Knjiga z mehkimi platnicami in lepljenim hrbtom) |
| Izdano | 7. aprila 2010 |
| ISBN13 | 9780070998704 |
| Založniki | McGraw-Hill Education |
| Strani | 350 |
| Dimenzije | 178 × 240 × 23 mm · 871 g |
