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Learning from the Future: Competitive Foresight Scenarios L Fahey
Learning from the Future: Competitive Foresight Scenarios
L Fahey
The first book to present practical methods for using the technique of scenario planning to chart a company's course. The program offered here is based on methods developed at Royal Dutch Shell and popularized by Peter Schwartz in the bestselling The Art of the Long View.
464 pages, Illustrations
| Medij | Knjige Hardcover Book (Knjiga s trdim hrbtom in platnicami) |
| Izdano | 10. novembra 1997 |
| ISBN13 | 9780471303527 |
| Založniki | John Wiley & Sons Inc |
| Strani | 464 |
| Dimenzije | 239 × 166 × 34 mm · 842 g |
| Jezik | Angleščina |
| Urednik | Fahey, Liam |
| Urednik | Randall, Robert M. |