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Ongoing Crisis Communication: Planning, Managing, and Responding Timothy Coombs 6 Revised edition
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Ongoing Crisis Communication: Planning, Managing, and Responding
Timothy Coombs
Ongoing Crisis Communication: Planning, Managing, and Responding provides an integrated approach to crisis communication that spans the entire crisis management process and crosses various disciplines. A truly integrative and comprehensive text, this book explains how crisis management can prevent or reduce the threats of a crisis, providing guidelines for how best to act and react in an emergency situation. The Sixth Edition includes new coverage of artificial intelligence and risk management, social media, resilience training for the community, and draws upon recent work from management, public relations, organizational psychology, marketing, organizational communication, and computer-mediated communication research.
304 pages
| Medij | Knjige Paperback Book (Knjiga z mehkimi platnicami in lepljenim hrbtom) |
| Izdano | 8. marca 2022 |
| ISBN13 | 9781071816646 |
| Založniki | SAGE Publications Inc |
| Strani | 304 |
| Dimenzije | 235 × 191 × 20 mm · 548 g |
| Jezik | Angleščina |
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