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Drilling Down: Turning Customer Data into Profits with a Spreadsheet - Third Edition Jim Novo 3rd edition
Drilling Down: Turning Customer Data into Profits with a Spreadsheet - Third Edition
Jim Novo
Have you figured out how to turn customer data into increased profits for your company? Get started with CRM Analytics, Relationship Marketing, Direct Marketing, Database Marketing, Behavioral Targeting, and Event Triggered Marketing using simple customer marketing models and techniques.
356 pages
| Medij | Knjige Paperback Book (Knjiga z mehkimi platnicami in lepljenim hrbtom) |
| Izdano | 18. junija 2004 |
| ISBN13 | 9781591135197 |
| Založniki | Booklocker Inc.,US |
| Strani | 356 |
| Dimenzije | 140 × 215 × 48 mm · 482 g |
| Jezik | Angleščina |