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Strategic Marketing Cases in Emerging Markets Softcover reprint of the original 1st ed. 2017 Edition
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Strategic Marketing Cases in Emerging Markets
This book helps students to develop a critical understanding of the service business scenarios and strategies used in marketing for emerging markets.
| Medij | Knjige Paperback Book (Knjiga z mehkimi platnicami in lepljenim hrbtom) |
| Izdano | 21. julija 2018 |
| ISBN13 | 9783319846798 |
| Založniki | Springer International Publishing AG |
| Strani | 166 |
| Dimenzije | 150 × 220 × 10 mm · 277 g |
| Jezik | Nemščina |
| Urednik | Adhikari, Atanu |
| Urednik | Roy, Sanjit Kumar |
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